This week I've been delving deep into the 'why' behind my business. I'm redoing the Owner's Collective Mastermind, a business mastermind for creative entrepreneurs. I first completed the course in August of last year, and the biggest difference I'm noticing this time is how much more CLARITY I have. Clarity around who I want to work with, what I have to offer, what my unique skills are and what I'm not willing to compromise on.
Whether or not you believe in astrology, I'm a typical Cancer. I love to take care of people; to nurture and nourish others. Until this week, I didn't really realise how much of an impact this personality trait had on my role as a designer. I hold space for the ideas and dreams of other women (like you!), connecting the dots to bring their visions to life, in full colour.
A big part of what I get paid to do is illuminate the magic that these women already hold. The best part of my job is empowering my clients to realise how amazing they are, and creating design that shows the rest of the world their brilliance. I love seeing my clients step into their potential, and shine the light that was there all along.
I know how hard it can be to see your own brilliance, especially when you're constantly being overwhelmed by the achievements of others.
So, here are five things I want you to know...
1. You are talented, capable, inspiring and more powerful than you know.
Seriously, you are.
2. The world needs what you’ve got.
Yes, there are already a million other designers/coaches/yoga teacher/beauty brands out there. But none of them are YOU. Don't underestimate your unique mix of skills, experience and natural talents. On that note, please don’t try to be a replica of someone else - playing small doesn’t serve anyone (least of all you).
3. Done is better than perfect.
Your offering doesn't have to be 100% perfect before you release it to the world - if you wait for perfection you'll never finish anything. Put it out there, then upgrade and pivot as you learn. I love this snippet from Big Magic:
"Perfectionism is a particularly evil lure for women, who, I believe, hold themselves to an even higher standard of performance than do men. There are many reasons why women’s voices are not more widely represented today... Some of that exclusion is due to regular old misogyny, but it’s also true that—all too often—women are the ones holding themselves back ...Holding back their ideas, their contributions, their leadership and their talents. Too many women still seem to believe that they are not allowed to put themselves forward at all, until both they and their work are perfect. We must understand that the drive for perfectionism is a corrosive waste of time, because nothing is ever beyond criticism."
4. You don’t have to do it alone.
Being a business owner can feel isolated as hell sometimes, but it doesn't have to be that way. Surround yourself with a likeminded #girlboss tribe, find a networking group, a mentor, or an accountability buddy. Think of ways you can collaborate with others. Connect with someone you admire online and ask them for a Skype coffee date. Women crave community and connection, and supporting each other makes the journey so much more fun.
5. You have the power to create change.
It could be as simple as a perfectly timed Instagram post that changes someone's mindset, or an email that makes one person feel less alone. Don't underestimate the potential of small actions to create a ripple effect of positive change.
Share with me in the comments below: What lessons are you currently learning? What do you want other women to know?